Yamika CH

Associate Vice President - CS

A strategic customer success professional adept at nurturing key accounts and driving impactful solutions. With expertise in relationship building and lead generation, she ensures a robust sales pipeline while consistently exceeding customer expectations.

Yamika CH
Yamika CH
Yamika CH

Associate Vice President - CS


About Yamika CH

Yamika CH responsible for managing a portfolio of key accounts, and for delivering client-focused solutions based on customer needs. Also in charge of maintaining a strong sales pipeline through effective relationship building, account management and lead generation.

Key takeaways

1. How did you get into Customer Success?

Transitioning from Business Development, my affinity for customer relationships led me naturally to Customer Success. Proactively addressing post-sales concerns and fostering partnerships, I’ve driven satisfaction and revenue growth by anticipating needs and ensuring seamless experiences.

2. What do you enjoy the most in your role?

One of the most gratifying aspects of my role in Customer Success is advocating for the product. The opportunity to engage in discussions surrounding return on investment (ROI), which typically transpires over a quarter, brings me immense satisfaction. 

3. What skills do you believe someone excellent in CS should possess?

In Customer Success, exceptional empathy and adept relationship-building are paramount. Understanding clients’ challenges deeply forms the foundation for enduring relationships. Mastery involves cultivating trust, transparency, and tailored solutions, ensuring long-term loyalty and advocacy.

4. How important do you think CS is for an organization?

Customer Success is vital, akin to the heart in the human body, driving acquisition, retention, and satisfaction. It impacts all facets of a business, safeguarding revenue and fostering growth in a consumer-centric landscape, making it a fundamental necessity for success.

5. What are your predictions for the direction of CS and CS platforms in 2024, given the increasing prevalence of AI?

AI shall play a crucial role across industries, AI should revolutionize customer success platforms by enabling personalized experiences, predictive analytics, task automation, CRM integration, and sentiment analysis. This will enhance customer satisfaction and loyalty through proactive support and tailored solutions, ultimately driving business success.

6. What tips do you have for anyone looking to enter CS?

For those venturing into Customer Success (CS), adopting a proactive mindset is key. Actively anticipate and address customer needs to stand out in the CS community. Stay updated on industry trends, network extensively, and continuously enhance communication and problem-solving skills. Embrace feedback, prioritize learning, and adapt to evolving customer needs for success in CS.

7. How can individuals seeking a job in CS go about it? Anyrecommended forums/events?

For those with strong relationship-building skills seeking a career shift, Customer Success offers an alternative to coding roles. Engaging with CS forums and events facilitates networking and job discovery.

8. What are some of the key challenges in the field of CS youhave faced and what helped you overcome it?

One of the primary challenges in CS revolves around managing customer expectations. Balancing feasibility with satisfaction involves clear communication, offering alternatives when necessary, fostering understanding, and strengthening relationships.

9. Who are your mentors or individuals you look up to in CS?

Kristi Faltorusso, Her exemplary leadership in CS, coupled with her advocacy for women in the field, serves as a source of motivation for me.

Yamika mentor
10. Your favourite book?

While I tend to gravitate towards documentaries for non-fiction exploration, my go-to for escaping into a world of imagination and finding solace on stressful days is a captivating fictional novel.

11. Your favourite pastime?

My favorite pastime involves immersing myself in music and cherishing precious moments bonding with my daughter.

Yamika pastime
12. Is there anything else you would like to add?

I appreciate the initiative to recognize Indian women in Customer Success alongside global leaders, showcasing the progress and contributions of women in India across various fields. Thank you for providing this platform for acknowledgment and visibility.

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